Horror has been through many phases. A24 borrows from most of them and does so with consistent success. The hidden secret is that A24 allows its directors and writers to have the creative freedom to make their dream movies on the big screen. A lot of other production companies tend to intrude to make what they believe is the most profitable, leaving creative expression on the cutting room floor.
Source：https://www.cbr.com/how-a24-makes-horror-movies-scary/
