Prime Day 2023 is officially ends after today, so this is your absolute last chance to secure these incredible deals, including a PS5 and God of War Bundle for just £453.99, a top PS5 2TB SSD for £96, Vans sneakers for £23, and so much more as well. For the uninitiated, Prime Day (see all the new deals here) is an exclusive event designed for members of Amazon Prime, the premier subscription service that offers countless benefits, including lightning-fast deliveries, access to a vast library of entertainment, and, of course, the ticket to the most spectacular shopping spree of the year. We've collected our favourite deals that have popped up this morning, so check them out if you want to secure some discounts.
TL;DR - Best Early Prime Day Deals in the UK
Navigate to:
- Get £5 Free Amazon Credit
- Best PS5 Deals
- Best Air Fryer Deals
- Best Xbox Deals
- Best Amazon Device Deals (Echo Dot, Fire Stick)
- Get 3-Months of Audible for Free
- Best Switch Deals
- Best Power Bank Deals
- Best Fashion Deals (Under Armour)
Top Up £40 and Get £5 Extra for Free
This is the most important deal to consider before buying anything over the next few days. If you're a Prime member and eligible, you can currently top up your account with £40 and get an extra £5 Amazon credit for free. This is perfect for those already planning to make a couple of purchases, as it will guarantee you a little extra off the top as well.
Prime Day: Best PlayStation and PS5 Deals
2023 is absolutely the best year to upgrade your PS5 storage capabilities, especially with how big games are getting these days. Upgrading won't upset your wallet too much anymore as well, as PS5-compatible SSDs are now as affordable as they've ever been. In fact, you can currently pick up a 2TB SSD for under £100.
That's an awesome deal and one of the very best we've seen this year so far. This offering will require a separate heatsink purchase, but here's a very affordable option to pick up alongside. Opting for a 2TB SSD is also a great idea, considering the PS5 only includes 825GB by default (of which just 667GB is actually usable). With a 2TB SSD, you'll likely never have to worry have storage space ever again.
Prime Day: Best Air Fryer Deals
Air Fryers are all the rage right now. And rightfully so. These powerful and versatile machines are essentially table-top ovens that help you keep your bills down by drawing a lot less energy than a conventional oven.
Prime Day: Meta Quest 2 + Free £50 Amazon Voucher
One of the best deals of Prime Day last year is back again, and we're in love all over again. Effectively £249 with the voucher included, or £245 if you top up £40 and get an extra £5 Amazon credit for free as well. It's a good day for deals.
Prime Day: Best Xbox Deals
Xbox gamers don't feel left out, Prime Day has you covered as well! You can pick up a certified refurbished Series X for just £149.99, a nice little £100 discount there. Cyberpunk has come down under £15 and you can grab a very handy hooling station for your concole for under £40.
Prime Day 2023: Best Amazon Device Deals
Amazon has already got some of its most popular device deals live before Prime Day 2023 begins, with both the 4K and 4K Max Fire TV Sticks getting impressive discounts. The latest Echo Dot model is also down to just £21.99 which is another wonderful deal.
Early Prime Day Deal: 3-Months of Audible for Free
One of our favourite Audible deals is back and ready for Amazon Prime Day 2023. Prime members can 3-months of Audible for free from now, all way up until after the end of Prime Day on July 12. 3-months would normally put you back almost £24, so getting this for free instead is an absolute bargain. Just so you know, you'll need a Prime membership to take advantage of this deal, and it's also only for new Audible members.
Prime Day: Best Nintendo Switch Deals
We gave Metroid Prime Remastered a resounding 10/10 masterpiece rating in our review, and the game deserves all the plaudits. It's a wonderful remaster for Nintendo Switch, and well worth picking up if you're a big fan of the Metroid series. Not only that, but the game has gotten an impressive price drop in the UK recently, coming down to just £21.99 at several retailers.
Prime Day: Best Power Bank Deals
Portable power solutions of all sizes are avilable this year for Prime Day. The Anker 737 is our top pick, it's perfect for keeping your Steam Deck juiced up while you're on the go. Also some smaller optiosn available for festival season if you need. Finally, if you need to take an entire power station with you on your next camping trip, the Jackery Explorer 240 is a great choice.
Best Prime Day Fashion Deals
Best Footware Deals This Prime Day
When is Prime Day 2023?
Prime Day 2023 will officially take place from July 11 to July 12 this year. You can expect the early Prime exclusive to start soon, but for now, July 11-12 is when the serious deals will begin. Prime Day anticipation is already building up as we gear up for yet another exceptional summer sale.
As mentioned, you will need to be an Amazon Prime member to take part in the shopping event. If you aren't currently sign-up, we'd suggest starting your membership soon with a 30-day free trial, or taking out a full year for £95. Otherwise, if you're a student, you can get 6-months for free right now, or £4.49/month thereafter. See below for more info and relevant links.
How Much is Amazon Prime in the UK?
Amazon Prime memberships cost £8.99/month in the UK, or £95/year if you opt for the annual cost instead. This fee works out as slightly cheaper (£8.99 x 12 = £107.88) if you can afford the cost upfront. Otherwise, there is a 30-day free trial for new members, and Amazon will also often give members a month for 99p if they haven't subscribed for a while. Students can get 6-months of Prime for free, renewing at £4.49/month thereafter.
What Should We Expect From Prime Day 2023?
Prime Day 2023 isn't likely to break the mold too much compared to previous years. We're expecting another July event, just like last year, as there will likely be Amazon devices on sale like Echo Dot, Fire Stick etc, alongside some kind of cool lightning deals to keep an eye on. Otherwise, Prime Day is another great oppurtunity to save on tech items likes TVs, video games, SSDs, SD cards, laptops, and more!
So, as we eagerly await the official announcement of Prime Day 2023, get ready to snag some awesome deals. Plus, stay tuned for the announcement of the precise date when the shopping festivities will kick off, and prepare to indulge in a shopping spree of epic proportions. For now, make sure you're following @IGNUKDeals for even more updates, and stay with us as we get ready for more Prime Day updates soon.
Robert Anderson is a deals expert and Commerce Editor for IGN. You can follow him @robertliam21 on Twitter.
