In Hollywood today, the franchise is king. From Marvel to DC to Star Wars, every studio wants the universe to deliver hit after hit. However, the first modern franchise was none other than Star Trek, creating them for better or worse. Yet, each time Star Trek tried to reinvent itself and carry on the franchise, all the odds were against them being successful.
Source：https://www.cbr.com/star-trek-invented-franchises-we-know-against-all-odds/
