A video game's art style is an integral part of the player's experience, and an unappealing aesthetic can turn people off from playing a game entirely. Some fans enjoy the gritty realism of AAA games like The Last of Us, while others prefer the cartoony, pixel-art style of indie games like Undertale and Shovel Knight.
Source：https://www.cbr.com/video-games-art-doesnt-fit-story/
