The end of Ted Lasso marked the end of an era as most of the characters continue to pursue their dreams. Keeley Jones (Juno Temple) goes from being a model to owning her own firm at the end of the show. At the end of Ted Lasso Season 2, Keeley Jones leaves her position with AFC Richmond to start her own public relations firm. The beginning of Season 3 sees Keeley running KJPR (Keeley Jones Public Relations) with the backing of billionaire investor Jodi Balfour's Jack Danvers.
Source：https://www.cbr.com/ted-lasso-kbpr-finale/
