There are some things that people just don't grow out of. Whether it be interests or music genres or styles of clothing, some little aspects of people just stay a part of them forever, no matter how old they get. This is why it makes sense that the audience for much of Hot Topic has seemed to age over the years. Teens and tweens still go there, but it's far more likely to find people in their twenties and thirties shopping at the chain, especially since their brand-wide embrace of anime.
Source：https://www.cbr.com/the-vampire-dies-in-no-time-perfect-anime-for-hot-topic-crowd/
