Be it comics, novels, or web series, video games are no strangers to using tie-ins or spinoffs in other media. These spinoffs can generate hype for a new game, expand on a game's story, or simply give other creators a chance to play in that game's sandbox. One newer and increasingly popular form of media tie-in is the scripted podcast.
Source:https://www.cbr.com/games-worthy-of-nightmares-style-podcast/